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Pure Protect: Disaster Recovery Made Simple for Any VM Environment

4:00 Video

Pure Protect: Disaster Recovery Made Simple for Any VM Environment

Protect and recover your apps with point-in-time rollback, AWS conversion, and SLA-based automation. Works with or without ɫ�ش�ý hardware.

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Hi, I'm Suresh Madhu, the Director of Product Management at ɫ�ش�ý?. At ɫ�ش�ý, we continue to invest and innovate in cyber resilience.

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With Pure Protect?, we now go beyond safeguarding data on our FlashArray? and FlashBlade? hardware. Pure Protect now enables fast, secure recovery of your applications in

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your virtualized infrastructure such as VMware, even if you're not a ɫ�ش�ý customer. So what's the problem

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we're really trying to solve here? The demand for cyber resilience is at an all-time high. Today's threats aren't just natural disasters,

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software and hardware failures, or human error. They include insider threats, malware, and ransomware. With the rise of AI powered threats,

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it's only increasing the risks. So setting up, managing, and operating traditional disaster recovery sites are time consuming, long-term projects

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challenging both for budgets and outcomes. Finally, regular testing and validation is often overlooked by many businesses,

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making it hard to realize any return on the investments. So how does this really impact the customer? Recovering from just one

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ransomware event costs on average over $5M and takes more than 100 hours to repair. It can take weeks or months to fully recover compromise data.

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The damage goes beyond downtime. Your business' reputation, compliance, and customer trust is also on the line. Businesses are always looking for

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tools to improve their Cyber Resilience capabilities. So what's the Pure solution? With Pure Protect, disaster recovery is no longer a project �� it's

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a simple SaaS experience through Pure1. You can be set up in under 60 minutes. We keep it simple. You get to configure:

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business policies for your VM workloads that help you define the SLAs for protection and recovery. We also have a concept called groups, which help you control what applications

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belong with each other that are relevant at the time of recovery. Then finally, we have a concept called recovery plans that enable you 1-click recovery from any

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configured point of time. Failing over and failing back on the same or a different site is just simple. So what are the key

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capabilities of Pure Protect? So one of the amazing things that Pure Protect offers is just-in-time provisioning of your VMs. So you don't actually

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have to spin up a lot of compute at the time prior to recovery. Maintaining custody of your data, that's going to be important for your business,

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because all your data belongs in your data centers. Pure Protect offers a management plane to control the recovery and protection, but the data still stays

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within your data center. Hit Rewind. Point-in-time recovery lets you roll back your VMs to a safer point in time, making sure that you

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can rebound back from a ransomware or malware threat to normal business operations. Reduce recovery times. That's going to be critical for how you

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bring up these applications. We let you reduce recovery times even in the cloud or your on-premise environments. We also support both ɫ�ش�ý

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environments as well as non ɫ�ش�ý environments for best of class SLAs. So if you're on the FlashArray platform, you get the best in class RPOs and RTOs.

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If you use other storage platforms, we still allow you to recover those applications there. So what's the customer value that you actually get by using Pure Protect with

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your infrastructure? First, you get reduced costs, fast, reliable recovery for critical business applications. Second, reducing complexity.

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Application recovery automation to test and validate data before promoting it into production for compliance and regulatory requirements is very important for your business.

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Finally, Pure Protect improves your application security and data resilience for your business. So what does this look like? Get demos of Pure Protect at Pure360,

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and if you're a customer, head to Pure1 to request a trial. Thank you.

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